3+ Years Later: The True Value of Timeless Swimwear

by Charlotta Linder September 01, 2025 2 min read

Most swimwear is built for a single summer. It stretches, fades, and ends up forgotten in a drawer. But investing in sustainable swimwear that lasts means buying fewer, better pieces that support you through every wave, every adventure, and every sun-soaked season.

At SEPTEMBER, timeless design and durable fabrics are at the heart of what we do — and our community has proven it.

Real Women, Real Proof

We hear it every week: messages from our community still living in their suits years later.

“Still my favorite suit 3+ years later.”
“I’ve worn this through countless surf trips and it still feels like new.”
“Quality that feels the same as the day I bought it.”

These are more than compliments. They’re proof that long-lasting surf swimwear is possible when pieces are designed with care and intention.

Q&A: How long does SEPTEMBER swimwear last?

A: Many of our customers are still surfing in suits they purchased 3+ years ago. Unlike fast-fashion bikinis that fade or fall apart after a season, SEPTEMBER suits are crafted from recycled Italian ECONYL® and double-lined to hold their shape. With minimal seams and surf-tested fits, they stay strong for years — even with daily ocean use.

Why They Last

It comes down to three things:

  • Design that works → minimal seams, timeless silhouettes, no trend-driven cuts.

  • Premium materials → recycled Italian ECONYL®, double-lined with the same high-quality fabric for strength, hold, and comfort.

  • Ocean-tested → every design is worn in real surf before it makes it into the collection.

Cost Per Wear

Think about the math:

  • A $50 fast-fashion suit might last one season. Then it’s stretched, see-through, or tossed.

  • A SEPTEMBER suit can stay with you for years of surf, travel, and summer days.

The cost per wear makes ethical swimwear not only sustainable but smarter in the long run.

A Bigger Picture

Longevity isn’t only about saving money. Choosing timeless, sustainable swimwear reduces waste, avoids overconsumption, and makes your wardrobe more intentional.

It’s sustainability without the guilt — and self-care in its truest form: choosing pieces that support your lifestyle rather than work against it.

Your swimsuit shouldn’t be disposable. It should be a trusted companion through surf sessions, saltwater adventures, and endless summers.

That’s our promise: sustainable surf swimwear, built to last.

Explore our collection →

 


Leave a comment

Comments will be approved before showing up.


Also in Journal

Amuro going surfing in Hawai'i
A day with Amuro, Hawaii

by Charlotta Linder January 26, 2026 2 min read

A day in Hawaii with Amuro, shaped by the ocean, long sessions in the water, and the small routines that ground her in between.

Woman sitting at the beach
2025 Holiday Gift Guide for Surfers and Wellness Lovers

by Charlotta Linder December 08, 2025 1 min read

Thoughtful picks for surfers, wellness lovers, and anyone prioritizing self love and ease.

Dana surfing in Lombok, wearing SEPTEMBER swimwear
Surf, Stories & Soul: A Quick Q&A with Dana

by Charlotta Linder June 19, 2025 1 min read

A short Q&A with Dana Hamann—surfer, retreat host, and co-creator of DanceLightly Surf & Awareness Retreats. We chat about what inspired her journey, life in Lombok, and her deep connection to the ocean.